What’s your typical week?
Every day is different – I could be in any region across the UK or I could be working away in my lovely little Wendy house in the garden. I spend one day a week at Bourne Leisure Towers in Hemel Hempstead with the rest of our travel trade team; otherwise I’m out and about delivering Bourne goodies to all our fabulous agents friends.

How big is Bourne Leisure’s sales team?
We have a team of 11 based in trade sales at our Hemel headquarters and without their round-the-clock support I wouldn’t be able to get
out and about as much as I do. We have just recruited the fabulous Gemma Wilks to join our team as on-the-road sales executive.

What music do you listen to?
I absolutely adore Robbie Williams and a boogie to my favourite tunes from the 1980s to remind me of my youth. Heart Radio is my guilty pleasure!

What’s in your glove box?
My phone charger is essential so I can constantly tweet my whereabouts and funny photos of me with agents; and, of course, my disco ball.

What snack keeps you going on the road?
I will l always have a pack of wine gums handy to snack on and a diet coke – I just love a diet coke break!

What’s the silliest thing you’ve ever done as part of a sales visit?
We once made agents toss pancakes on Pancake Day, which went down extremely well, and we have put agents to the test to see how many sandcastles they could make in a minute!

What’s the best part of being on the road?
I love meeting agents and making new friends. It’s also rewarding to see the sales growth as a result of informing agents of our brands: Butlins, Haven and Warner Leisure Hotels.

What’s the worst part of being on the road?
Being stuck in the car with no one to talk to – anyone that’s met me knows how much I like to talk.

Which agency gives you the warmest welcome?
I love visiting every agency so it’s impossible to choose just one. Although I have to say that the best agencies will offer me a cup of tea and a chocolate biccie – hint, hint for anyone I’m coming to see.

What key messages do you try to convey in an agency visit?
I always try to get as much information as possible across about Bourne Leisure and our three brands; whether it be about our agent incentives and educationals, which offer agents the opportunity to experience our product first hand. This summer Haven is offering agents a £5 Love2shop voucher for every booking. Agents are always amazed at how much Bourne Leisure has to offer and how we reward them.

What’s your advice for agents who don’t sell Bourne but are keen?
The first thing I would advise them to do is to take part in our educationals, across our brands. There is no better selling tool than experiencing a product yourself as it allows you to fully understand and sell to your clients with knowledge and confidence. Agents will be surprised how we have developed our overall guest experience, which will make them want to sell the brands not just to their clients but to all their families and friends.

If you didn’t work in travel what would you do instead?
That’s a tough one to answer because travel is in my blood, however I would have to be a party planner as I love organising fun events for people to get together and enjoy. Obviously, I love a good party too, I go nowhere without my disco ball!