The majority of the programme’s 1,000 voyages are listed in the expanded standalone 2018-19 brochure, intended as a “one-stop-shop” for agents and their customers.
It will replace the three separate brochures Princess previously produced twice a year, split between the Mediterranean and Northern Europe; the Caribbean, Panama Canal and Hawaii; as well as longer-haul sailings.
The decision to leave prices off the brochure is a first for the line and has been introduced at the request of agents.
Princess said the move encouraged “non price-related conversations with customers” and highlighted that costs can change when individual campaigns are launched.
Extra maps are also included, and guest testimonials feature more prominently.
Elsewhere in the brochure, agents and customers will be able to find out more about Princess’s suite accommodation and related benefits, as well as Princess Wilderness Lodges in Alaska and related cruise tour options.
In addition, the brochure will highlight which Princess voyages will feature the line’s Ocean Medallion technology – a 10p coin-sized disc that will automatically provide information to guests during their cruise, giving a “more personalised onboard experience”.
Ocean Medallion is set to launch on Regal Princess from November 13, during the ship’s Caribbean season.
Tony Roberts, vice-president at Princess Cruises UK and Europe, said: “Our new brochure is a one-stop cruise encyclopaedia for travel agents, making it easier to use and tempt more guests into sailing with Princess.
“With almost 250 pages of cruise holiday options, covering 360 destinations in six continents, there is a huge range of choice on offer and something to suit all tastes and budgets.”
Brochures are in the process of being delivered to agents.
